I Worry I Am Losing Market Share to My Competition

Executives often avoid risking disruption to their business and prefer to play it safe with regard to next-generation technologies. Resistance to change, however, can cause companies to lose ground to nimbler, technology-enabled competitors who have a digital transformation strategy in place. By failing to stay informed of industry trends and neglecting to accurately identify where new threats lie, your company is at risk of losing market share.

Increased Risk of Going Out of Business

87% of companies think digital will disrupt their industry, but only 44% are prepared for a potential digital disruption.ⁱ

Missed Customer Opportunities

30% increase in customer satisfaction and economic gains of up to 50% is the result of having a digital transformation strategy and a focus on customer experience.ⁱⁱ